Welcome to traffic sign fundamentals hosted by Avery Dennison. To help educate the Traffic & Safety industry, we’ve put together educational content to help you understand the science behind traffic signs and information on how signs are fabricated.

Our first module covers retroreflectivity and can be accessed by clicking “The Science of Sheeting” link below. To answer, “what is retroreflectivity?” and how it relates to traffic signs or what drivers see, the subject has been split into different chapters. We begin with Chapter 1, which introduces the basics, and build to more technical details from there.

We hope you’ll find this content informative whether you’ve been in this industry for years, are a consultant working on a new project, or just have a general interest in how everyday things around you work.

Subscribe today so you can receive an email update when new content is added. If you have any questions about the content and want to learn more, contact an expert from Avery Dennison by selecting the Contact Us link at the top of the page.


Subscribe    Science of Sheeting

Learn the science of sheeting

Science of Sheeting

Start here to learn about retroreflection and sheeting

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